Welcome to the Art Of The Game Blog for art and design inspiration from the videogame industry.

How A Company Can “Brand” A Video Game, From Concept Art To Its Name http://bit.ly/1r8gmqW #Design #Branding – BASIC is a design agency that does something pretty unique, at least in the world of video games: they give a game a “brand”.

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The Best Video Game Concept Art Of 2014* | Kotaku Australia http://bit.ly/1JlnsOR #ConceptArt – Rounding up work like this in a “year in review” style is tough for concept art, though, because it’s a tricky field. Below you’ll find the best art for games that were released in 2014.

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Alien: Isolation (2014) — Art of the Title http://bit.ly/1yXSa8x #MotionGraphics #AlienIsolation – In the spirit of the original Alien, Isolation is a game about loss and survival against the odds — not badasses on a bug hunt. This return to the series’ roots is made abundantly clear by the game’s title sequence.

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Concept Art World » Assassin’s Creed Unity Concept Art by Gilles Beloeil http://bit.ly/1IzNm0P # ConceptArt #ACUnity – Concept artist, illustrator and matte painter Gilles Beloeil has released some of the concept art he created for Assassin’s Creed Unity.

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The New Nathan Drake Shows Off The Power of the PS4 http://bit.ly/1scqXSu #CharacterArt #Uncharted4 – This panel, which comes from last week’s PlayStation Experience show, has the Naughty Dog team talking about how they drafted the newest Nathan Drake model. In short, there was a lot of thought put into the new Nathan Drake.

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Zooming in on Assassin’s Creed: Unity | fxguide http://bit.ly/1uf9FhN #Cinematic #AssassinsCreed – Blur was called on to produce a :60 trailer showcasing a 1780s Paris setting and hordes of assassins, and then also deliver scenes that incorporated online community generated character designs for an interactive version of the trailer.

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The Art Of An MMO That Was Cancelled After NINE YEARS Of Development http://bit.ly/1yTNqEc #ConceptArt #WorldOfDarkness – Erling Sævarsson recently spent six years working at CCP, on the ill-fated World of Darkness MMO, a game we will never get to play, but whose art we can at least appreciate.

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The Making of Sunset Overdrive | The Gnomon Workshop News http://bit.ly/1vKerZK #SunsetOverdrive #Gnomon – Join Gnomon and Insomniac Games for a behind-the-scenes look at Sunset Overdrive, an open-world playground of post-apocalyptic possibilities. The company behind Ratchet and Clank, Resistance, and Fuseinvite you to experience a special making-of presentation and discussion panel covering design, animation, effects and more.

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Hope you enjoyed the Art Of The Game Blog for art and design inspiration from the videogame industry.